By Xav | February 14, 2010A Word on Pricing

We’ve made a conscious decision with the second version of the WHD website to display the pricing guidelines for our website packages. It was a big decision for us and will most likely have knock on effects. We hope they will mostly be positive. There are various reasons for the addition of prices.

Simplicity

There are a lot of web designers and web design companies out there. We know how important your website is to you and that you will most likely do a fair bit of research to find the right agency to take on your project. We also know that people (including us) hate nothing more than hidden costs. Especially when you find something that looks like a good deal. So with exactly that in mind, we’ve decided to stick our prices on the site.

Because of the amount of features we offer with our CMS and e-Commerce packages the figures cannot be 100% accurate until we have enough details from you. It is simply not possible. Price is dependent on many issues, including how much content you want, what functionality, the level of design sophistication, how quickly you need it etc etc. We don’t offer rigid, set-price websites in the CMS and e-Commerce packages because our work is not rigid or one-dimensional.

Hang on a sec, don’t you offer a £500 Startup Package deal?

Yes we do. And at the risk of sounding slightly hypocritical, we do this for good reason. In our experience, some clients want nothing more than a very simple site set up as quickly as possible and that doesn’t require too many features or functions. These sites tend to be simpler and a little less customised/complex, so the price is far less likely to fluctuate. This is why we have the Startup Package at a set price. It is still possible to request extra features or functionality with this package, for which we will then rework the price.

Efficiency

We get a lot of random emails asking about pricing….because we haven’t (up until now) displayed any figures. Some people might not be expecting the figures we offer back to them, while others are more than happy with them. The point is, by giving you an idea of what you need to pay before you have to contact us we know that when we do get an email from you, you are serious about the project.

You get an idea of the budget up front. We know we are dealing with genuine clients. What could be more satisfying.

Confidence

We are confident in our work. More importantly, we are confident in our attitude towards our work.

Our prices are not high when compared to a lot of agencies. The main reason for this is that we specialise in working with startups and small businesses, who we realise will not always have a lot of spare capital. At the same time, we are also aware that we are not the cheapest agency around. Why? Because we believe in the quality of our work and because we work hard for you. We work with you and we help you grow. We do not disappear after we’ve collected our fees. And because of this, we believe the prices we have set are very reasonable.